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Dec 2, 2016

Financial Sector Marketing Executive Job in Kenya

Duma Works is recruiting a Marketing Executive for one of our clients in the financial sector.
 
Job Summary: The marketing executive will manage all the marking efforts for our group as per the detailed description below. 

The position requires someone willing to work in a dynamic entrepreneurial environment who is a self-starter.
 
Duties and Responsibilities
  • Developing opportunities for advertising that involves advertising in regional, national, and specialist publications.
  • Building strong relationships with a wide range of stakeholders such as suppliers, customers, colleagues etc.
  • Managing marketing materials production, include leaflets, flyers and posters. This involves proofreading and writing, liaising with printers and designers.
  • Arranging effective marketing materials distribution.
  • Reviewing documents for brand consistency before they are shared with external parties
  • Implementing marketing research, brand awareness, customer surveys, and analyze demands of the customers.
  • Securing sponsorship and assisting in publicity and marketing plans and strategies.
  • Analyzing product and market pricing.
  • Developing, contributing to, long-term marketing plans, and strategies.
  • Building up and maintaining contacts with media.
  • Writing and distributing the press releases.
  • Maintaining and updating mail database and measuring marketing campaigns.
  • Supervising the activities of a company competitor.
  • Assisting in delivering of approved marketing strategies.
  • Managing and implementing distribution of the product.
  • Coordinating with and reporting to managers in carrying out campaigns.
  • Attending and organizing exhibitions, sales and promotional events.
  • Acting as liaison between the suppliers, media and clients.
  • Arranging and monitoring promotional materials distributional activities.
  • Carrying out marketing campaigns on email, social media etc for company products and services, events etc
  • Visiting clients to make product pitches on a case by case basis.
  • Maintaining the company blog in conjunction with the team.
  • Organizing and coordinating company events.
  • Liaise with clients to follow up on details on projects
Skills and Specifications
  • Should be aware of financial, and markets implications.
  • Identify segments in the market, potential markets, and niches.
  • Immense knowledge in competitor’s products and services.
  • Good knowledge of marketing strategies and principles.
  • Quick understanding of new technologies and implement them in marketing.
  • Effective copy writing skills. Capable enough to redraft technical text for a broader and all kinds of audience.
  • Active team player and should communicate well to the entire team by interacting enthusiastically and motivated manner.
  • Ability in implementing strategies and user or adapt tactfulness.
  • Capability to think out of box and should be very creative.
  • Ability to formulate strategies and plan.
  • Capable to adjust and work with various teams.
  • Efficient organizational skills and excellent project management skills.
  • Capable to work under high pressure and reach deadlines.
  • Confident and effective in decision-making.
  • Ability in managing the budget for the campaign.
  • Positive attitude with great innovative and creativity skills.
Education and Qualifications
  • Degree in Marketing would be an advantage as would CIM qualification.
  • 2-3 years experience in a similar role.
  • Strong project management/organisational skills.
  • Ability to use spreadsheets to analyse data and spot trends.
  • Understanding of customer segmentation.
  • Background in consulting or making presentations.
  • Excellent communication and writing skills.
  • Attentive to details.
  • Experience managing social media pages (FB, LinkedIn, Twitter).
  • Female candidates encouraged to apply.
Apply

Cover Letter and detailed CV are to be sent by email to [email protected] marking the subject as “2547”, Your Full name &  Phone number e.g. 2547 Barack Obama, +2547xxxxxxxx. If you don’t follow these instructions, your application will not go through.

Deadline for receiving applications: 7th December 2016

N.B.* You will receive a confirmation email and an alert to take a basic screening test over SMS or online. The email with the test may not arrive immediately. Please be patient. The email/SMS test will typically be 5-8 questions to help us understand your background. Regular SMS rates apply to the test. If you have any issues with the process, please reach out to +254702093793.

If you apply and don’t meet these minimum qualifications, we won’t be able to forward your application to the employer.

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